Growth engineered by AI. Proven in profit.
Ecom Byrd pairs senior media buyers with proprietary AI systems to scale 6, 7 & 8-figure eCommerce brands past their ceiling — on contribution margin, not vanity ROAS. You run the business. We run the machine that grows it.
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Verticals we scale
The Plateau
You're running a real business on numbers you can't trust.
If any of these sound familiar, the problem isn't your product — it's the system reporting on it.
Revenue is up. Profit is flat.
Top-line grows every quarter, but contribution margin never moves. You are scaling activity, not a business.
Branded search takes credit for everything.
Your dashboard says 8x ROAS. Strip out people who already knew your name and the real number tells a different story.
Cold traffic never turns profitable.
Every attempt to scale beyond warm audiences burns cash for two weeks and quietly gets switched off.
You don't actually know your CAC.
Three platforms claim the same conversion. Nobody in the building can say what a new customer truly costs.
Dashboards everywhere. Decisions nowhere.
You get a weekly link full of charts and zero sentences about what changed, why, and what happens next.
Scaling feels like gambling.
Raising budgets is a coin flip. Some weeks it works, some weeks it torches margin — and nobody can explain either outcome.
What We Do
Six disciplines. One profit engine.
Every channel rebuilt around the number that actually matters: contribution margin.
The AI Edge
Human strategy. Machine precision.
Most agencies check your account twice a week. Our systems never stop watching it — and a senior strategist acts on what they find.
The rule we never break
AI surfaces the signal. Humans make the call. Your account is never on autopilot — it's on instruments.
Predictive Budget Allocation
Our models forecast which campaigns will hold efficiency at higher spend — before we raise a single budget. Scaling gated on math, not vibes.
24/7 Anomaly Detection
Tracking breaks, feeds disapprove, CPCs spike at 2am. Our systems catch it in minutes and alert a human strategist — not at the monthly report.
AI Creative Intelligence
Every hook, angle and asset scored against proven direct-response patterns. We know what to test next before your competitors finish guessing.
Profit-First Attribution
We rebuild your measurement stack so decisions run on contribution margin and true new-customer CAC — not whichever platform shouts the loudest.
Founding Partners
New agency. No borrowed results.
Ecom Byrd launched in 2026. We're taking on a small group of founding partner brands — and earning our case studies with you, not inventing them.
The founder on your account
No account-manager layer. The person who audits your account is the person who rebuilds it and writes your weekly report.
A deliberately small roster
We cap how many brands we take on, so every account gets daily attention instead of a slot in a rotation.
Nothing to lose on the audit
The growth audit is free and the findings are yours in writing — whether we end up working together or not.
How We Work
Diagnose. Blueprint. Build. Compound.
No mystery, no black box. A fixed sequence that puts measurement before money — every single time.
Diagnose
We audit the account, the measurement stack and the unit economics. Broken tracking and wasted spend usually surface in the first seven days — you get the findings in writing either way.
Blueprint
A written growth plan with specific deliverables, spend gates and projections from our forecasting models. No vague strategy decks — a document you could hand to any team and execute.
Build
Tracking first, structure second, spend third. We rebuild in the right order so every dollar that follows is measured properly and allocated by the AI layer from day one.
Compound
Weekly written reporting, a fixed testing cadence, and scaling gated on an efficiency floor. Budgets rise when the math says they can — and the account compounds instead of resetting.
We work best with brands doing $20k+ per month in revenue.
The Number We Manage To
Contribution margin. Not ROAS.
ROAS is the number agencies report because it always looks good. It ignores your cost of goods, your shipping, your returns and your discounts — so a 4.6x account can still lose money on every order. We optimize to what is left after all of it, and we show you the arithmetic every week.
Where the money actually goes
- Revenue per order
- $100.00
- Cost of goods
- − $38.00
- Shipping & fulfilment
- − $11.00
- Returns & discounts
- − $6.00
- Ad spend at 4.6x ROAS
- − $21.74
- Contribution margin
- $23.26
Illustrative unit economics — your real inputs go in during the audit.
The Difference
Not every agency is built the same.
| Typical Agency | Ecom Byrd | |
|---|---|---|
| Optimization focus | Platform ROAS | Contribution margin |
| Contracts | 6–12 month lock-in | Month-to-month |
| Who runs your account | Junior handed off after sales | The strategist who audited it |
| Measurement | Assumed to be correct | Audited and rebuilt first |
| Monitoring | Checked at the weekly call | AI systems, 24/7 |
| Testing | Ad-hoc, at your expense | Fixed cadence, small budgets first |
| Reporting | A dashboard link | Written weekly analysis |
| Scaling decisions | Raise budgets and hope | Gated on an efficiency floor |
Free Resource
Know your real margins — or you don't have a real business.
Especially in eCommerce. Our Profit Analysis Template gives you a holistic view of your true numbers — contribution margin, real CAC, break-even ROAS per product — and takes the guesswork away. The same sheet we open on day one of every engagement.
- ✓Contribution margin per SKU, calculated for you
- ✓True new-customer CAC across all channels
- ✓Break-even ROAS targets you can hand to any media buyer
Free Growth Audit
Let's find out what your account is actually worth.
A senior strategist — not a salesperson — audits your account, your tracking and your unit economics. You keep the findings either way.
Reply within one business day · No lock-in contracts